Loyal Exchange

The Loyal Exchange is a global ai-powered contextual mobile app and CTV advertising platform reaching over one billion mobile app users daily. Reaching Users Through Contextually Relevant In-App & CTV Content They Love

Why it matters

Consumers crave relevant ads, and that's exactly what Loyal Exchange delivers. We leverage cutting-edge technology to ensure your message reaches the right audience at the right time, all while respecting user privacy.

Consumers Love It

Studies show 70% of consumers prefer ads relevant to the content they’re viewing.

Privacy-Focused

Contextual advertising avoids third-party cookies and personal data, making it a future proof solution.

Performance Driven

Reach users with high purchase intent by aligning your brand with relevant content.

Why the loyal exchange is different

World's first in-app & CTV contextual exchange

350k apps, 50k contextually scored

Every request is enriched with contextual signals

Third-Party Data

New Product: AI Powered in-app mobile contextual keyword advertising

New Product: Contextual signals go for IAB categories deep

New product: High-volume low-cost clicks

Leadership team has 100+ years of mobile experience

The loyal data advantage

Our team of data scientists and programmatic pioneers has built a powerful suite of data segments to target your ideal audience.

Real-Time Context

Reach users on the apps and websites they already use.

First-Party Data

Leverage your existing customer data for more precise targeting.

Behavioral Audiences

Target users based on past browsing habits and interests.

Third-Party Data

Audience segments built on intelligence from data providers.

Geo-Based Targeting

Deliver ads to users in specific locations or visiting relevant places

Customization Made Easy

Our flagship product, Loyal Power of Context, empowers you to create highly customized audience segments.

Keyword Targeting

Refine your audience by including or excluding specific keywords

IAB Categories

Leverage industry-standard categories for broader targeting

Dynamic Categories

Build bespoke categories tailored to your specific needs and create additional scale

Seasonal & In-Market Categories

Tap into pre-built categories for seasonal trends or purchase intent

The loyal in-app ad exchange is now live

With the ability to send billions of daily curated ad requests and access to valuable contextual data signals, the in-app ad exchange is set to change the landscape of mobile advertising.

Scale is key to CONTEXTUAL marketing

50k+
Contextually Scored Mobile Apps
4k+
CTV Channels
800+
O&O Apps

Data Enrichment Makes the Difference

Get more value out of your data with data enrichment and contextual signals.

Without Data Enrichment
Minimal Data Enrichment
Loyal's Data Enrichment

NEW CONTEXTUAL PRODUCTS TO DRIVE PERFORMANCE

Mobile Al-Powered Contextual
Keyword Advertising

Contextual Signals Four IAB
Categories Deep

High-Volume
Low-Cost Clicks

93% OF AGENCIES PLAN TO INCREASE CONTEXTUAL SPEND IN '25