2,000+ owned and operated apps across iOS and Android, plus the ad technology connecting publishers and demand partners in the Loyal Exchange.
Publishing owns the apps, the Exchange connects them to demand, and the Agency runs the campaigns. One household graph underneath all three.
The CTV+Mobile publishing platform at the core of Loyal: owned apps, CTV channels, and the engine behind them.
The ad technology connecting Loyal's publishers and demand partners across every app and CTV impression.
The managed service: we plan, run and measure cross-screen CTV and mobile campaigns on our own household graph.
Loyal Exchange connects to leading demand and supply partners
A glimpse of the portfolio. The Exchange runs on this first-party supply.
Photo & Video
Utilities
Health & Fitness
Health & Fitness
Supply meets demand in four moves. Every request is enriched on the way through, and partners see the whole stream, losses included.
Owned, operated, and direct apps plus CTV channels bring first-party inventory at scale.
Every request is enriched with contextual and privacy-safe behavioral signals.
AI contextual keywords match each impression to the most relevant demand.
Partners get performance with full transparency and live analytics.
A marketplace that pairs page-level context with privacy-safe behavior across app and CTV.
Household-level resolution without PII. No cookies, no fingerprinting, no cross-site tracking.
Full ads.txt coverage, and access to the whole bid stream. Losses included, not only the wins.
Move the budget to see roughly how far it travels across Loyal app and CTV inventory.
Estimated impressions
0
per month
Estimated unique reach
0
people per month
Illustrative estimate only. Figures use sample delivery rates and are not a quote or a guarantee. Real rates are confirmed during planning.
Pairing a CTV buy with mobile companion impressions, measured against CTV-only.
90%
of CTV households retargeted on mobile
2.5x
higher conversion vs. CTV-only
40%
lower CPA vs. mobile-only
Source: Loyal platform data. Results may vary by campaign.
Reach app and CTV audiences through a contextual and behavioral marketplace.
Explore the ExchangeMonetize and grow with the engine behind Loyal's owned apps and channels.
See our PublishingUnderstand the portfolio, the marketplace, and the team behind Loyal.
Meet the companyBuild at the intersection of mobile, CTV, and applied AI.
Let's TalkBuying media, publishing apps, or after a job here. All three reach the same inbox.
Let's Talk