We have a written agreement with Intuizi, Inc. (“Intuizi Agreement”) to
process data we receive from you for the purpose of verification and device authentication
across the internet and to better understand your interests for advertising targeting,
research, and/or improving our products and services.
Before sending data to Intuizi, we de-identify all of our data by encrypting any
information that is linked or can reasonably be used by Intuizi or a third party to link to
an identified or identifiable consumer (e.g. no home addresses, driver’s license or
state identification number, passport information, financial account number, login
credentials, payment card information, MAIDs, universal IDs, IP addresses, email addresses
or other personal data are sent to Intuizi). Our Intuizi Agreement prohibits Intuizi or any
third party from attempting to re-identify the sources of our de-identified data. If you
assert a right provided by our Privacy Policy or applicable State or Federal regulation to
confirm, correct, delete, copy, opt-out, revoke consent or otherwise, we observe that
request and our actions immediately and automatically flow to our data processed by Intuizi.
Intuizi does not allow personally identifiable information (e.g. personal data) on its
platform. To further enhance privacy protections, Intuizi’s platform will not show
results derived from de-identified data where the source data could be deemed “sensitive
data,” including but not limited to data revealing racial or ethnic origin, genetic or
biometric data, religious beliefs, physical or mental health status, including
gender-affirming treatments and reproductive or sexual health care; sex life or sexual
orientation; status as transgender or non-binary; national origin; citizenship or
immigration status; genetic or biometric data; data collected from a known child; and
geolocation data linked to an identifiable consumer.
Our Intuizi Agreement allows Intuizi to create anonymous data (data that cannot be
reasonably linked to an identifiable consumer by anyone, including us) to show on an
aggregated basis, including visitation to locations, and application usage. This data cannot
be linked to any consumer by any party and Intuizi has contractual and technological
limitations to ensure all Intuizi platform data remains anonymous. Lastly, our Intuizi
Agreement requires Intuizi to cooperate with us to comply with our obligations with Federal
or State privacy and data protection regulations regarding fulfilling consumer rights
requests, ensuring data processing security, and conducting data impact assessments.